TruConversion Lifetime Deal | Simplify Your Marketing Insights

TruConversion is a funnel optimisation toolkit that combines heatmaps, session recordings, form analytics, micro-surveys and automated funnel tracking into a single product. The platform records user interactions, visualises behavior with multiple heatmap types, and compiles conversion funnels so teams can find drop-offs and improvement points without juggling several services. Founded in 2020 and offered on AppSumo with lifetime license tiers, TruConversion aims to simplify conversion analysis for marketers and product teams.

Key Features:

• Smart funnels for conversion tracking — Visual funnel builder, no-code goals, multiple pages per step, conversion rate recommendations and primary conversion selector to set benchmarks and monitor performance.
• Heatmaps & maps — Move, click and detail maps, scroll maps, ability to compare heatmaps and download or share heatmaps for team review.
• Session recordings — Replay individual visitor sessions to see exact navigation paths, clicks and drop-offs for qualitative context.
• Form analytics — Track field interactions and common form friction to reduce abandonment and increase submit rates.
• Micro-surveys & feedback — Add short surveys to collect direct visitor feedback alongside behavioural data.
• Advanced targeting & filters — Date range, source, campaign, country, operating system and browser filters plus advanced page targeting for focused analysis.
• Team & domain scalability — Tiered license limits for users, domains and monthly page views; some tiers provide unlimited users and domains.
• Sharing & collaboration — One-click share button, individual page statistics and the ability to compare and export insights for stakeholders.
• Support & updates — Lifetime access mapped to future plan updates for purchased tier; AppSumo 60-day money-back guarantee covers purchase.

Use Cases:

• Diagnose drop-offs on multi-step checkout funnels using session replays and funnel benchmarks.
• Improve form completion rates by analysing field-level abandonment and making targeted UX fixes.
• Validate design changes with before/after heatmap comparisons and replayed sessions to confirm impact.
• Collect real user feedback via micro-surveys to pair qualitative input with behavioural data.
• Scale analytics for agencies that manage multiple client domains and need tiered monthly page-view capacity.