Lifetime deal is a special kind of discounted offering by which either new or established SaaS founders or product owners offer a unique opportunity to give access to their tools/products for lifetime for a single one-time-payment.
These tools are otherwise accessible only by paying monthly or annual subscriptions. Since this is massive ( sometimes unbelievable ) discount, most of these companies offer lifetime deals just once and that for a very limited period of time. ( mostly for two or three weeks). You will be amazed to know that even the most popular high-cost SaaS tools like Intercom, Zapier, Paperform, SERanking were once available for limited for less than $50 😃
Kindly note that here – the term ‘lifetime’ refers to the ‘lifetime’ of the product, not of the buyer/subscriber