AppSumo is a great online spot where entrepreneurs and small biz owners can find amazing deals on software for productivity, marketing, and creating content. You can often grab them for up to 95% off. Started back in 2010 by Noah Kagan, AppSumo has grown a lot since it was a one-person operation and now serves over 1.5 million users. They’re based in Austin, Texas, and keep on working hard to make it easier and cheaper for folks to start their businesses.